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Peebles to open under new name, brand

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    Gordmans department store will take over Peebles at its location in the Fairview Plaza, Greenport, in early 2020.
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    Gordmans will soon replace Peebles at 160 Fairview Ave., Greenport. The new store will offer an array of goods, including gifts, fragrances and clothing.
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    Gordmans, a new department store, will take over at Peebles, 160 Fairview Ave., Greenport, in early 2020.
August 12, 2019 07:12 pm

GREENPORT — Peebles department store on Fairview Avenue will be closing its doors early next year but it will reopen under a new brand and name and add some new jobs to the area.

The store, at 160 Fairview Ave., in the Fairview Plaza, will become Gordmans as part of a retail switch-out taking place nationwide. There is no firm opening date for Gordmans or closing date for Peebles, but the transition is expected to take place in early 2020, the company confirmed Monday.

Gordmans, fashioned in the same vein as TJ Maxx and Homegoods stores, is an off-price retailer, which means it offers a variety of merchandise at lower prices than many department stores. Under the Gordmans name, the store will offer home decor, beauty products, gifts, accessories, fragrances and men’s and women’s apparel.

Based primarily in the Midwest with corporate offices in Houston, Texas, Stage Stores, which owns Gordmans, is making inroads in the Northeast, and taking over Peebles stores. Stage has opened 74 Gordmans this year; by the end of 2019, there will be more than 150 Gordmans stores across the country.

Stage Stores is the parent company of Peebles and Gordmans. Other Stage Store brands include Goody’s (southeastern based department store), Bealls (Southeastern-based), Palais Royal (Texas-based) and others.

In the meantime, Peebles is holding a close-out sale before remodeling and new merchandise is moved in. A sign outside the store reads, “Store Closing Sale.”

“The converting Peebles store will close in the days leading up to the Gordmans grand opening,” said Blakeley Graham, manager of brand publicity for Stage. “All current Peebles associates will be offered jobs at Gordmans. Additional employees also will be hired.”

Stage says it will provide more details as the plans progress, including information on a job fair that will be held early next year.

“Gordmans, which has been delighting shoppers for more than 100 years, has fresh new merchandise deliveries arriving weekly; there will always be something new to discover when it comes to popular name brand apparel, home decor, footwear, gifts, accessories, fragrances and more for the whole family,” Graham said.

Peebles has been on Fairview Avenue for more than a decade. The nearest Peebles is located 30 miles away at 501 Columbia Turnpike in Rensselaer.

For more information about Gordmans, visit

To reach reporter Amanda Purcell, call 518-828-1616 ext. 2500, or send an email to, or tweet to @amandajpurcell.